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Frowning Utility Bills

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A utility company is literally establishing an emotional connection with the audience: via smiley or frowning faces on their utility bills. A New York Times article reports how a Sacramento utility is inspiring residents to lower their energy usage by providing them visual feedback on their utility bills…and it doesn’t hurt that the bill compares […]

Chips with visual crisp

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Good info-design requires consistency and repetition in order to establish a visual pattern. This site does both well. Using a small-multiples-like approach that allows the viewer to compare the chips at-a-glance, the designer has clearly paired color pallet with the chips. The miniature chips (color, texture and all) are both a reference to the chip […]