Economic Breakdown: Chocolate

chocolate bar with its economics imprinted

The economics of this (fair trade) chocolate bar are molded into it. The consumer can readily see what percentage of the money they paid went to the farmer vs. transportation. On the reverse is another set of the same text; this time representing non-fair trade chocolate (the farmer gets only half as much as the fair trade example).

Part of a 2006 thesis project on communicating product backgrounds.