M-RETS
Explaining Hourly Renewable Energy Credits
Showing how RECs can contribute to decarbonization
Animation helps non expert audiences understand the value of hourly RECs
M-RETS had a once and a lifetime opportunity to launch the first-ever hourly Renewable Energy Credit (REC) with Google. This video introduces the benefits of hourly data and sparks the audience’s curiosity and acts as an entry point to the technical white paper.
Our Work Includes: SCRIPT DEVELOPMENT, STORYBOARDING, ANIMATION
PROJECT IMPACT
Inspire the audience to learn more about hourly RECs.
Our Partner:
A small non-profit tech company, M-RETS aims to validate the environmental attributes of energy to serve as a trusted centralized gateway to environmental markets.
This Organization's Focus:
Celebrating the launch of an innovative technology this animation distills a complex story into a one-minute overview.
A collaborative storyboarding process results in an accurate and engaging visual story.
“The Background Stories team delivered a product on a tight timeline that surpassed our expectations. They took a very long white paper and condensed it into a one-minute video that told exactly the story we wanted.”
BEN GERBER, President & Chief Executive Officer, M-RETS, Inc.