Clif Bar & Clif Family

Bringing solar and pollinator stories to life with interpretive signage

Our work includes:

Client focus:

Translating place-based innovation into visual storytelling

In collaboration with Clif Bar and Clif Family, we created communication tools that bring their sustainability commitments to life—from renewable energy to pollinator-friendly agriculture. Each project connects audiences to the tangible impact of their values, using design to tell stories that are grounded in place, purpose, and the power of small details to inspire change.

We designed a series of nine interpretive signs to guide visitors to Clif Bar’s solar farm at its Twin Falls, Idaho bakery.

The signs reveal the site’s innovative sustainability features—including solar power, water reuse, and pollinator habitat—connecting visitors to the company’s broader mission of environmental stewardship.

A postcard-sized infographic explains how Solar Grown™ Honey supports clean energy, biodiversity, and local economies.

Background Stories created graphics that bring to life complicated topics in a way that makes them simple and engaging for our audience. I learned so much about how to better tell our Solar Grown story as we worked with the team through the creative process.”

Linzi Gay, General Manager, Clif Family Winery & Farm

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